For our client SUBARU, we designed and directly realised the largest sales area in Germany at the headquarters of the distributor. To date, around 40 additional areas have been realised in the dealerships. You can also drive off to the Subaru World Rally Team – SUBARU the 4-wheel world market leader.
The showroom at the Subaru Germany headquarters in Friedberg now shines in the brand’s new CI.
The modern and inviting shop design, which is both aesthetically pleasing and functional, was realised by mann Objecta GmbH & Co.KG in mid-2024.
The new Subaru Germany corporate identity, which was developed in collaboration with Subaru Germany and implemented by mann Objecta, combines a classic cherry decor with bold blue and elegant anthracite. These colours harmonise perfectly with each other and create an inviting atmosphere that inspires both employees and customers.
In addition to the successful colour scheme, the large displays and shop elements also play a central role in the new showroom interior. These elements were carefully selected and positioned to improve customer interaction and optimise the presentation of the products.
mann Objecta GmbH & Co. KG demonstrated its expertise and creativity in this project. The company from Rhede is known for its customised solutions in the field of shopfitting and CI implementation.
The new shop fitting at the Subaru Germany headquarters in Friedberg is an impressive example of modern and functional design. The harmonious colour scheme of the shop elements creates an inviting and professional ambience. Thanks to the outstanding work of mann Objecta GmbH & Co. KG has succeeded in creating an environment that perfectly reflects Subaru’s brand identity and offers customers an exceptional experience. Visit Subaru in Friedberg and experience the new showroom for yourself – it’s worth it!